Add Social mentions in your social media posts

Last updated on Jun. 20, 2025

Learn how to tag social media accounts in your posts using the Content Scheduler in Adobe Express.

Adobe Express deeplink
Adobe Express deeplink
Adobe Express deeplink

Try it in the app
Add Social mentions to social media posts in a few simple steps.

Before you begin


Connect your social media accounts to Content Scheduler before creating a post (Facebook, Instagram for Business, LinkedIn, TikTok, Pinterest, and X).

  1. On the Adobe Express homepage, select Schedule.

  2. Select New > New post.

  3. In the Share to social media window, open the Select channels dropdown and check the box next to your desired social channels.

  4. Add a caption for your post.

  5. Type @ followed by the username to mention a handle on supported platforms.

  6. Select the correct handle from the suggestions that appear.

  7. Drag and drop images and videos, or select Browse to add from your device.

  8. Select Add alt-text to make your design accessible.

  9. Choose Schedule and pick a future date and time, or select Publish now to post immediately.

Note:
 
  • Social mentions work with one social network at a time.
  • If you're publishing to multiple platforms, duplicate the post, select the desired channel, and tag the appropriate handles.
  • To know more, view the Specifications for Social mentions.