Generate captions for social media using generative AI

Last updated on Feb 24, 2026

Learn how to generate social media captions using Content Scheduler with an image and text prompt in the Adobe Express mobile app.

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Follow along with any file to learn how to generate captions for social media.

Open a design in Adobe Express.

Select the share icon, then select Schedule.

Open the Select channels dropdown, check the box next to your desired social channels, then select the checkmark icon.

In the Caption field, type a brief description of your post, and then select Generate

Select one of these options:

  • Generate new caption: Create a new caption based on the provided input.
  • Rewrite: Rephrase the input in different words.
  • Shorten: Create a shorter version of the input.
  • Lengthen: Expand the input into a longer version.

Select Insert. To generate a different caption, select the try again icon.

To edit a specific part of the caption, highlight the text, select Generate, then select Rewrite, Shorten, or Lengthen.

Note

You consume one generative credit each time you select the Generate button.  Learn about Adobe Generative AI User Guidelines