Learn how product profiles control user access to Adobe apps and services in your organization.
Product profiles link products to users. Assigning a user to a profile gives them access to the related Adobe apps and services. You can create multiple profiles for one product, each with different settings, and assign different groups to each. This lets you match access to roles, departments, or teams.
Product profile functionality
Each product can have one or more profiles. A profile defines which services are available and sets usage limits. You then assign users or groups to that profile. Profiles serve as templates for everyone assigned to them. They also support delegation, allowing profile admins to manage user assignments without full system access.
Product profiles and entitlement
Entitlement refers to a user's right to access specific Adobe apps and services. Product profiles are the primary mechanism for granting these entitlements in enterprise and education organizations.
When you assign a user to a product profile, the Admin Console records that entitlement. The next time the user signs in with their credentials, Adobe's licensing system recognizes their access rights and grants them the apps and services defined in the profile.
A single user can be assigned to multiple product profiles across different products. The Admin Console tracks these assignments and ensures the user receives the combined entitlements from all their profiles.
Deployment considerations
Assigning users to product profiles grants them access but doesn't automatically install apps on their devices. You must create and deploy app packages separately using Named User Licensing or Shared Device Licensing methods.
For Named User Licensing, users install apps on their personal workstations and sign in with their credentials. The apps verify their entitlements against their assigned product profiles at launch.
For Shared Device Licensing, you deploy packages to shared devices in labs or classrooms. Users access the apps without individual sign-in, and licenses are managed at the device level.
The deployment workflow requires creating packages through the Admin Console and distributing them to end-user machines or shared devices using your organization's deployment tools.
Experience Cloud best practices
Organizations using Adobe Experience Cloud products should follow these limits for Admin Console performance:
- Maintain no more than 8000 product profiles across your entire organization
- Assign no more than 4000 product profiles to any single user
- Delegate no more than 100000 users to any single product profile
Going beyond these limits can slow down the Admin Console and make management more difficult. If you approach these limits, consider consolidating profiles with similar configurations or restructuring your user group strategy.
These limits apply to Experience Cloud products. Creative Cloud and Document Cloud products have different scaling characteristics.
